Using www. Could Be Decreasing Your Rank
February 20th, 2009
1 comment
If you’ve used WebsiteGrader, you might’ve noticed the section mentioning that you need to redirect www.yoursite.com and yoursite.com to the same location. I’ve done my research on the effects of not doing this, but there are a lot of conflicting opinions. The general though is that your search engine score might be split between the two “seperate” sub-domains.
There is a chance that other problems can be caused also. SSL certificates are for one sub-domain only (with or without the www.), so your certificate might show the user an error if they use the other.
Some search engines may realize they are the same website, others may not, but why risk lowering your score, when it’ll take you less than 5 minutes to fix this problem?!